New Kia Optima 2024 Sedan, Price, Interior – The 2024 Kia Optima features appealing styling and engaging content, but it struggles to separate itself from its more desirable peers. The stylish family sedan comes with various engines and hybrid powertrains, but its performance and fuel economy are both below average. The Kia offers an unparalleled powertrain warranty and excellent safety ratings, but its back seat is smaller than some competitors, and hybrid variants have a smaller trunk. It does, however, have a well-designed interior and plenty of essential driver-assistance equipment. Nonetheless, the 2024 Optima is a good choice for families who want a sedan but don’t care about handling it.
Several new standard and optional features and a new S variant are included in the Kia Optima for 2024. The latter is priced in the middle of the LX and EX trim levels, starting at $25,615. Adaptive cruise power and lane-keeping assists are standard Optima hybrid and plug-in hybrid features. Both LED fog lights, and configurable ambient interior lighting is also included in both models. Other changes include regular wireless phone charging on all but the bottom two models and pedestrian detection on every Optima.
New Kia Optima 2024 Redesign
With a fastback-style design akin to the new Accord, the current generation Optima looks fresh and appealing despite being on the market for almost five years. The sleek headlamps complement the overall look from the front, and the vital body lines continue to the back. The chrome roofline stands out on darker color palettes, which may or may not be to your liking.
The rear manages to look dynamic with chrome exhaust caps and a black diffuser. The 2024 Kia Optima comes with various wheel designs, ranging from 16-inch alloy wheels on the base versions to 18-inch alloy wheels on the top-of-the-line SX trim. There are things like a gloss black rear spoiler, sport side sills, and other sporty-looking parts on the sportier grades, like the S and SX.
The interior of the Optima might be rather lovely, but it can also be somewhat sparse. Similarly, the more well-equipped trim levels have higher pricing. Although there is a substantial price distinction between the top and bottom options, many drivers will likely find an inexpensive happy medium after carefully reviewing the purchase page. The Kia family sedan feels broad, particularly in the front, offering much more legroom than competitors. The usefulness of the Optima as a cargo carrier is dependent on the model you choose. While the conventional model is as good a pack animal as any sedan in this class, the hybrid variations sacrifice cargo space—and in the case of the plug-in model, the majority of it—to their enormous battery packs. We could accommodate seven carry-on bags in the trunk in the nonhybrid but only four in the plug-in hybrid.
The Kia infotainment system is straightforward and straightforward, and there are plenty of power outlets to go around. A standard 8.0-inch touchscreen with Apple CarPlay and Android Auto is included. A robust Harman/Kardon audio system, built-in navigation, and wireless charging are desirable improvements, but there is no mobile hotspot. Overall, theinfotainment system has a simple, if not particularly outstanding, user interface.
The standard engine in the Optima is acceptable. It isn’t very sporty or remarkable, but it is adequate for everyday driving. The turbocharged 1.6-liter engine is more powerful, but it comes with a clumsy dual-clutch automatic transmission. This car’s best combination of power and smoothness is the 2.0-liter turbocharged engine and the six-speed automatic transmission, which is only available in the SX trim.
Finally, the top-of-the-line SX version comes with a powerful 2.0L turbocharged engine that produces 245 horsepower and 260 pound-feet of torque, reaching 60 mph in less than seven seconds. The 2.4-liter engine in the base model accelerates from 0 to 60 mph in only 8 seconds and crosses the quarter-mile in 16.2 seconds. The 2.4L engine in the base trims and the 2.0L turbocharged engine in the higher trims are mated to a traditional 6-speed automatic transmission.
The New Kia Optima 2024 Release Date and Price
The Optima family offers a lot of value, with slightly lower prices than the average midsize sedan. The LX is the entry model in the lineup, with a starting price of $23,190; the Kia Optima S is priced at $24,690, and the EX is priced at $26,990. With an MSRP of $29,990, the EX Premium is less expensive than the top-spec SX, which costs $31,990.